Introduction: Why Most Bloggers Get Rejected

Getting approved for AdSense with a new blog feels like trying to unlock a secret level that no one wants to talk about. You’ve just started out, maybe published a few blog posts, set up your layout, and suddenly, boom “We regret to inform you…”

You get rejected.

And it hurts. You start questioning everything:

“Is my blog too new?”
“Do I need more content?”
“Is it because of my theme?”
“Did I miss something in my settings?”

Here’s the thing: Google AdSense doesn’t hate new bloggers. They just want to make sure you’re serious. In fact, Google is looking for something very specific and once you understand what that is, the whole process becomes easier.

I’ve helped people get approved with just 10 posts and under 30 days of setup no traffic tricks, no shady backlinks, and definitely no fake content. If you follow the right path, you can get approved faster than most people think.

Let’s break it all down, step-by-step.

Does AdSense Even Approve New Blogs Anymore?

Yes, they do, but only if your blog looks like it’s ready for real users, not just robots or reviewers.

Here’s what AdSense wants to see:

1. Original content that’s useful, human, and not just reworded junk

2. A clear blog structure with proper navigation

3. Legal pages like Privacy Policy, Disclaimer, Contact, and About

4. A readable design that works on desktop and mobile

5. Consistency (not necessarily volume) in your blog activity

Google doesn’t set a hard rule like:

“You must have 1000 monthly visitors” or

“You need 30 blog posts.”

But what they are looking for is quality over quantity. If your site looks finished, functions well, and shows signs of real human effort you’re in the game.

A new blog can absolutely get approved if it checks those boxes.

How Many Posts Do You Really Need Before Applying?

This is one of the most common questions and the most misunderstood.

The truth is: There’s no magic number, but most successful applications fall between 10 to 20 well-written blog posts.

Notice I said well-written, not just “posts.”

A blog with 15 sloppy, rushed articles won't stand a chance. But a blog with 10 high-quality posts, covering helpful and consistent topics, with internal links and clear formatting, can easily get approved.

Here’s what helps:

Each post is at least 800+ words (1,000+ is even better)
Every article solves a problem, explains something, or teaches something real
Your content doesn’t feel like it was made by AI or spun from another blog

Think of it this way: If a visitor landed on your blog right now, would they stay and read?** If the answer is yes, you’re likely ready.

Would You Like Me to Continue with Sections 4 to 6 Next?

Let me know and I’ll continue writing the next parts:

1. “The Silent Killer: Content That Looks AI-Generated”,

2. “Domain Name: Why Your URL Might Be Getting You Denied”, and

3. “Essential Pages You Must Have (Most Bloggers Miss This)”

The Silent Killer: Content That Looks AI-Generated

This is something many new bloggers overlook and it quietly ruins their chances of getting approved.

Let’s be honest. AI tools like ChatGPT are powerful, but Google knows when content feels robotic. If your blog posts read like a machine wrote them even if you edited a little reviewers can tell. They’re trained to spot the patterns: generic intros, keyword stuffing, awkward transitions, and articles that sound like they’re trying too hard to “rank.”

What Google wants to see is you your unique voice, perspective, and tone.

You don’t have to be a professional writer. You just need to sound like a real person helping another real person. That’s it.

Here’s what helps your content feel human:

Tell personal stories, even if they’re short
Ask questions and then answer them
Use simple, direct language like you're explaining something to a friend
Avoid repetitive phrasing and overly formal wording

The goal isn’t to trick Google. It’s to connect with real readers and when you do that, AdSense notices.

Domain Name: Why Your URL Might Be Getting You Denied

Here’s something nobody tells you upfront: your domain name can quietly influence your approval chances.

If you're using a free subdomain like yourblog.wordpress.com or yourblog.blogspot.com, you're not out of the game but you are at a slight disadvantage.

Google prefers Top-Level Domains (TLDs) like:

.com
.net
.org

Why? Because owning a custom domain shows you're serious. It tells Google, “I’m here to build something, not just test a free tool.”

It also affects:

Your blog's authority
Reader trust
How your content is ranked over time

If you're still using a free domain, consider investing in a custom TLD. It’s not expensive often under \$10/year and it’s one of the smartest first steps for AdSense approval.

If you've already done this, good job. You’ve cleared one of the biggest beginner hurdles.

Essential Pages You Must Have (Most Bloggers Miss This)

Now this part is critical and it’s where most beginners fail.

Before you even think of applying for AdSense, your blog should have four essential pages:

1. About Page – This tells readers (and Google) who you are. Talk about your blog’s mission, who it helps, and a little about yourself. Use your real name or pen name just make it human.

2. Contact Page – You must have a way for people (and advertisers) to reach you. Add a working email like: `youremail@gmail.com`. A simple contact form is fine too.

3. Privacy Policy – This is required by AdSense. It shows that you respect your readers' data. You can generate this using free tools like Termly or PrivacyPolicyGenerator.info.

4. Disclaimer – This page is especially useful if your blog gives advice (finance, health, etc.). It tells users that your content is informational, not professional counsel. Again, free generators can help here.

These pages should be easily visible in your blog’s menu or footer. Don’t hide them. Google checks your structure during review.

Even if everything else is perfect, missing just one of these pages can lead to rejection.

Design: Does Your Blog Look Like It’s Run by a Human?

Think about this honestly when you land on a blog that looks empty, messy, or like it hasn’t been touched in years, do you stay? Probably not.

Well, neither does the AdSense team.

Your blog’s appearance is the first thing reviewers see. If your site looks half-finished or poorly designed, it sends a signal that you're not ready. Even if your content is good, a sloppy layout can cost you.

Here’s what a human-friendly blog design looks like:

Easy-to-read font (not too small or fancy)
Clean layout with sections or categories
Clear navigation bar (Home, About, Contact, Blog)
No popups or flashy distractions
Works well on mobile and desktop

You don’t need to be a designer. Many free Blogger and WordPress themes are clean and modern already. You just have to choose one and customize it enough to make it yours. Add your logo or blog name, change the colors, write a good tagline, and show that a real person is behind it all.

Google doesn’t expect perfection just effort.

The Right Way to Add Images (And Avoid Copyright Trouble)

Using images is great for engagement but using the wrong ones can get your site flagged.

Many new bloggers search Google Images and grab whatever looks good. Don’t do that.

AdSense will reject you if they spot copyrighted images without proper usage rights. Google cares deeply about content ownership, and that includes visuals.

Here’s what to do instead:

1. Use royalty-free image sites like Unsplash, Pexels, or Pixabay

2. Always upload original graphics or screenshots when possible

3. Don’t forget to compress your images so your site loads fast

4. Include alt text for every image it helps with SEO and accessibility

Also, make sure your blog has images on most posts. A wall of text with no visuals looks incomplete. But again every image must have a clear purpose and must be legal to use.

Where Most Beginners Mess Up SEO Without Realizing

You’ve probably heard the word “SEO” a million times but let’s focus on what really matters for AdSense approval.

You don’t need advanced SEO tricks. But you do need basic structure and clean formatting so Google can understand your site.

Here’s what often goes wrong for beginners:

1. Titles are too short or don’t include clear keywords

2. There’s no H1 tag (or too many of them)

3. Posts aren’t broken up with subheadings (H2, H3, etc.)

4. Articles feel like walls of text no paragraphs, no flow

5. The same keyword is stuffed into every line

You don’t need to be an expert. But your blog should have a clear hierarchy:

H1 for your main title
H2 for main sections
H3 for subpoints if needed

Also: include keywords naturally. Don’t overuse them. Use LSI keywords (related words and phrases) to support your topic. Google is smart enough to understand context now.

And finally, link to your own content. Internal linking is one of the most underrated ways to help Google navigate your blog. It shows structure, consistency, and depth.

Traffic Requirements: Do You Actually Need Visitors to Get Approved?

This is one of the biggest myths out there that you need a certain amount of traffic before Google AdSense will approve your site.

No, you don’t.

You don’t need 1,000 monthly visitors. You don’t need 10,000 impressions. In fact, you can get approved with zero traffic if everything else is in place.

That said, there’s a catch.

Google doesn’t require traffic, but it does require quality and effort. If you’ve only published one article, haven’t set up your About or Contact pages, and your site looks half-baked, you won’t get in even if you're getting a few views.

On the other hand, if your site looks active, has helpful content (10–20 well-written posts), proper layout, and all the legal pages, you could have zero traffic and still get accepted.

But here’s the real reason traffic still matters: It shows Google you’re not just setting up a site to “game” AdSense.

They want long-term bloggers. Not fast-money seekers.

So while it’s not required, even 5–10 organic visits per day can help show that your site is functional, indexed, and alive.

How to Write Blog Posts That Impress Google (And People)

Forget “writing for SEO” or “gaming the algorithm.” That mindset is outdated.

What Google really wants is helpful content written by real people for real people.

Here’s how to write that kind of content:

1. Pick a topic people are searching for

Use Google Search, Reddit, or AnswerThePublic to find real questions people are asking.

2. Answer the question simply

No fluff. No complex language. Just straight-up help.

3. Use your voice

Write like you’re explaining it to your younger self or your friend. Casual, real, and confident.

4. Structure it clearly

Use subheadings, short paragraphs, and good formatting. Google can’t read huge text blocks easily and neither can humans.

5. Link to other helpful content

If you mention something you’ve written about before, link to it. If someone else explained it better, link to them too. It builds trust and signals authority.

Remember this: Google ranks the best answer, not the longest post. So be the blog that gives readers what they came for and make it easy to digest.

Internal Linking: Why Your Blog Needs a Path, Not a Mess

Imagine walking into a grocery store with no signs, no aisles, and everything scattered around.

That’s what your blog feels like without internal links.

Internal links are when you connect one post to another relevant post within your own blog. It’s like building a web of helpfulness and both your readers and Google love it.

Here’s what it does:

1. Helps Google crawl your blog more efficiently

2. Reduces bounce rate by keeping readers on your site longer

3. Builds topical authority, which helps with SEO

4. Makes your blog feel bigger and better organized

Here’s a simple way to do it: every time you write a post, ask yourself:

“Have I written anything else that connects to this topic?”

If yes, link to it. That’s it.

Over time, these internal connections make your blog look like a growing tree instead of a bunch of isolated posts.

And Google loves trees.

Why AdSense Rejects New Bloggers (And How to Bounce Back Fast)

So you applied for AdSense, waited nervously… and got rejected.

That sucks.

But here’s the truth: almost every successful blogger got rejected at least once. It’s not the end it’s part of the process. What matters is why it happened and what you do next.

Here are the most common rejection reasons (and what they really mean):

1. Insufficient Content

This usually means your blog has too few posts, or the content is shallow, copied, or low quality. Fix it by writing 15–20 original, helpful, and in-depth articles. Think 800+ words minimum per post.

2. Site Not Ready / Under Construction

This one means your blog looks empty or broken. Maybe the theme is plain, there are empty categories, or some links don’t work. Clean it up, remove "coming soon" stuff, and make the blog feel alive.

3. Policy Violations

This could be because of missing pages (like Privacy Policy), copyrighted images, or even adult or sensitive content. Always check Google’s AdSense Program Policies before applying.

4. Navigation Issues

If reviewers can’t easily move around your site (missing menus, broken links, confusing layout), they’ll reject it. Make sure your blog has a clear menu Home, About, Contact, Blog.

The best way to bounce back from rejection is to fix everything thoroughly, not just one issue. Then wait 1–2 weeks before reapplying.

How Long Should You Wait Before Applying for AdSense?

This question comes up a lot, and the answer depends on one thing:

Is your blog genuinely ready?

There’s no magic number of days, but here’s what works well:

At least 30 days old
At least 15 high-quality posts published
All required legal pages created and linked in your footer or menu
A custom domain (like `.com`, not just `blogspot.com`)
A blog that looks active and functional

Some people apply after a week and get approved. Others wait months. It’s not about time it’s about effort and readiness.

Google reviewers are looking for signs that your blog isn’t just built for ads, but for real humans.

So don’t rush. You only get one shot every 1–2 weeks, and each rejection slows you down.

The Ultimate AdSense Approval Checklist for New Bloggers

Before you hit “Apply,” go through this checklist. If you can confidently say “yes” to everything below, your chances of getting approved skyrocket:

1. Custom domain is live

Your site isn’t using free subdomains like `blogspot.com` or `wordpress.com`.

2. Blog is at least 1–2 weeks old (preferably 30+ days)

Let Google see some consistency.

3. You’ve published 15–30 helpful, original articles

Each post should be at least 800–1000 words and solve a problem.

4. Your blog has these essential pages:

About Us
Contact Us
Privacy Policy
Disclaimer
Terms & Conditions

5. Your blog is designed clearly

Mobile-friendly, readable, and has proper navigation.

6. No copyrighted content or images

You’re only using royalty-free, original, or licensed content.

7. No sensitive, adult, or illegal topics

Your content is safe for general audiences.

8. No “coming soon” or placeholder content

Everything should be live and working.

9. Google can crawl your site

You’ve submitted it to Google Search Console and it’s indexable.

10. You’re using original text

No AI-generated spam, scraped content, or spun articles.

11. Your blog gets some organic impressions

Even just 5–10 visits a day shows life and progress.

12. All posts have images, proper formatting, and clear structure

Use headings (H1, H2), paragraphs, and alt text.

13. You haven’t applied too many times in a row

Space out applications after rejection. Don’t rush.

If all these are in place, you’re ready to go.

What Happens After You Apply for AdSense?

So you've done everything right. Your blog is live, optimized, and polished. You hit "Apply" now what?

Here’s what happens next:

1. Google Sends a Confirmation Email

You’ll get a message that your site is under review. This can take anywhere from a few hours to a few days. Sometimes it’s instant, sometimes it’s 7–14 days.

2. Google’s Team Manually Reviews Your Blog

Yes, a real human checks it. They’ll visit your homepage, click a few posts, scan your layout, and look for signals of value, effort, and compliance.

3. You’ll Get an Approval or Rejection Email

If approved, you’ll get access to your AdSense dashboard and ad code. If not, they’ll give you a reason and this is where most bloggers panic.

But don’t.

Even if you get rejected, you’re now one step closer, because now you know why.

What to Do If You’re Stuck in Review or Rejected Again

Here’s a little secret: Sometimes Google doesn’t send a clear answer. You’ll be “in review” for weeks with no updates.

If this happens, here’s what to do:

1. Don’t reapply immediately.

Give it at least 14 days before trying again.

2. Keep posting new content.

Show Google that your blog isn’t a one-hit-wonder.

3. Fix anything that might have been missed.

Double-check your About, Contact, and Policy pages. Make sure your posts are error-free and clean.

4. Consider removing unused widgets or clutter.

A clean interface signals professionalism.

5. Switch to a better theme (especially on Blogger)

Some themes on Blogger look outdated or messy. Choose something minimalist and mobile-friendly.

If you’ve done all that, reapply with confidence. And remember: even top bloggers got rejected once or twice.

Can You Monetize Without AdSense? Yes. Here’s How.

If you're waiting for approval or just tired of the back and forth don’t think AdSense is the only way to earn.

Here are some alternatives that work even for new blogs:

1. Affiliate Marketing

Promote tools, apps, or products you actually use (Amazon, Canva, Hostinger, Namecheap, etc.). You earn when someone buys through your link.

2. Sponsored Posts

As your traffic grows, brands might pay to be featured on your blog. Even micro-niches get these offers.

3. Sell Digital Products

E-books, templates, checklists once your blog has content, you can build your own simple products.

4. Use Ezoic (after 10,000 monthly views)

It’s another ad platform like AdSense, but with higher earning potential once you’ve grown a bit.

5. Promote Your Services

Are you good at writing, design, or SEO? Use your blog to offer freelancing services.

Start small, be consistent, and you’ll build income even before AdSense kicks in.

My Honest Take: Should You Wait for AdSense or Move On?

Here’s the truth nobody tells beginners:

AdSense isn’t the end goal. It’s just the first step.

Yes, it’s exciting to get that first \$0.02 from your blog. But don’t let it define your success.

Use AdSense as a milestone not your mission.

If your content is helpful and your blog is growing, the money will come. Whether it’s through ads, affiliates, or products, your value will be rewarded.

Focus on helping. Focus on being real. Focus on writing the kind of content people actually enjoy.

And AdSense? It’ll come naturally.

Also Read: Why Google E‑E‑A‑T Matters for Every Blog in 2025 (and How to Improve Yours)

Final Words: You’re Closer Than You Think

If you’ve made it this far, you’re already ahead of 90% of new bloggers.

You know what it takes. You’ve seen behind the curtain. Now it’s just a matter of putting in the work.

Don’t worry about perfection.

Just keep going. Improve with every post. Keep the blog alive. Treat it like your digital home not just a money machine.

Because when your blog helps people, Google will help you.

AdSense doesn’t reward those who chase shortcuts. It rewards those who show up.

FAQs: Fast Answers to Common Questions

1. How many posts do I need to get AdSense approval?

15–30 high-quality posts is a good range. Make sure they’re helpful, original, and formatted clearly.

2. Can I use free Blogger or WordPress?

Yes, but your chances are higher with a custom domain like `.com`. It signals professionalism.

3. How long should I wait before applying?

At least 2–4 weeks after setting up your blog longer if you haven’t published consistent content.

4. Can I reapply after being rejected?

Absolutely. Just make sure you fix the issues mentioned, then wait 1–2 weeks before trying again.

5. Is AdSense still worth it in 2025?

Yes, it’s still a reliable passive income stream for helpful blogs with consistent traffic and content.

How to Get AdSense Approval Fast (Even with a New Blog)

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